NATALETO DESIGN
ONLINE STORE
UI/UX DESIGN
TOOLS
PHOTOSHOP, ILLUSTRATOR, UXPIN
SUMMARY
I did a website redesign and led the design process of re-platform.
CLIENT
Hodges Marine
MY ROLE
UX Research
Wireframing
UI Design
CHALLENGE
The task was to do a redesign, make it stylish, modern, and clear. The problem of the previous site was in unclear products structure and bad search experience.
SOLUTION
For this project, I conducted competitive research and created a new site structure. Category banners and brands on the home page help to optimize product search. Testimonials on the home page increase user's
trust. The mobile-first approach helps to make this site responsive and accessible from any device.
SITEMAP
HOME PAGE
OTHER PAGES
CATEGORY PAGE
FINANCING PAGE
RESPONSIVE
